This webinar provides an overview of the basics of Search Engine Optimization (SEO) for wine industry businesses with Becca Keyes from Kalyapy & Co. Basic topics will include fundamentals, goals, and terminology.  CraftWine.org hosted the online session on July 30, 2020.

Additional resources discussed in the webinar include:

• Sign up for Search Console.
  • Add and verify your ownership of your site.
• Sign Up or Claim your Google My Business Listing
  • Optimize your listing
• Sign up for Bing Places
• Claim your Yelp page
• Buzzsumo is a great place to see what content is trending and is being consumed in your industry

Watch below: